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How Olympic Contenders Can ‘Lose Money’ in Elite Running

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In July 2022, Eric Holt finished fourth at the U.S. outdoor championships in the men’s 1,500 meters, just a fingernail short of the podium. In the two years since, he’s only gotten better. On Sunday in New York, he ran a lifetime best of 3:34.05, nearly beating ’22 world champion Jake Wightman and making it clear he’s a contender to make the U.S. Olympic team at the track and field trials, which start later this month.

Yet, neither Holt nor his New York–based nonprofit club, Empire Elite, have a sponsorship with a shoe or apparel company, the lifeblood of how most U.S. runners make any money at all. FOS

The post How Olympic Contenders Can ‘Lose Money’ in Elite Running appeared first on Endurance Sportswire.


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